Subscription programs offer customers a frictionless solution that guarantees recurring revenue.
Car wash subscriptions have surpassed trend status and have become a must-have for convenience stores. Subscription programs are the ultimate, extreme loyalty programs, giving customers a frictionless and contactless solution and ensuring recurring revenue for retailers.
Subscriptions reward customers and transform the entire shopping experience. Beyond stamps and points rewards that customers earn, subscription programs offer customers the luxury of “unlimited” products each month.
Customers will be drawn to the program’s simplicity and irresistibly clear, consistent perks. Subscription programs are seamless, rewarding experiences that keep customers coming back.
Power Market (H&S Energy) Advanced Car Wash Subscription
California’s H&S Energy, dba Power Market, offers car wash subscriptions throughout its vast network of stores, also powered by Liquid Barcodes. H&S Energy operates 170+ retail gasoline service stations and convenience stores under the well-recognized Extra Mile and Power Market brands.
“We are excited to introduce a carwash subscription program to our customers. We are offering the ultimate level of convenience to our customers and continue to live up to our mission to be a one-stop shop for refueling, carwash services, and a wide variety of snacks, beverages, and specialty items.”
Amir Hasan, President of Operations and Retail, H&S Energy
“Car care is extremely important to California drivers and by providing an easy and affordable car wash subscription program, we can be sure our customers will visit our stores frequently to keep their vehicles looking pristine.”
Fidaa Mohrez, Senior Director of Operational Systems, H&S Energy
The newly released Power Market mobile app includes a car wash subscription with multiple tiers and single washes, in-app games, and more.
Hear all about H&S Energy’s strategy, promotional plans, and implementation of the Power Market car wash subscription program at a special Industry Insight Session at the NACS Show on Wednesday, October 9 at 1:00 pm local time in the Liquid Barcodes booth. Fidaa Mohrez will be discussing the program development and answer audience questions.
Enmarket’s Car Wash Subscription Enhances Marketwash Convenience
Earlier this year, thought-leader Enmarket began offering customers monthly subscription car washing options with its new, state-of-the-art Marketwash mobile app. With a goal of providing customers with a frictionless and contactless car care solution, Enmarket has risen up as a leader among the top convenience retailers.
Enmarket operates 25 Marketwash in-bay washes and looks forward to building recurring revenue for the business. Headquartered in Savannah, Georgia, Enmarket operates 130 convenience stores throughout Georgia, South Carolina, and North Carolina.
“Enmarket has long embraced technology to serve and engage customers and is looking forward to introducing the easy-to-use Marketwash app to provide a convenient, fast car wash experience. Our marketing and car wash teams had a great vision for this product that Liquid Barcodes helped bring to life. We are now excited to share it with our customers.”
Matt Clements, President, Enmarket
About Liquid Barcodes
Liquid Barcodes is a leading global loyalty and digital marketing technology partner specializing in the convenience and foodservice industries. The proprietary, cloud-based technology platform allows retailers to create and manage their digital marketing campaigns with the “customer connection cycle” process to engage, promote, and reward customers’ activities in real time across digital and media channels.
Liquid Barcodes loyalty platform is powering loyalty programs for industry partners across several global markets, by offering unique subscription and mobile payment programs, machine learning, personalization, gamification, loyalty, and other capabilities.
Visit the Liquid Barcodes booth at the October NACS Show at booth #C6219 in the Technology area. Learn more about Liquid Barcodes at LiquidBarcodes.com.
About the Author
Carolyn Schnare, Chief Content Officer, Liquid Barcodes
Carolyn Schnare has been involved with the convenience retailing industry for two decades with extensive knowledge of customer engagement and marketing, sustainability, and community outreach. Before Liquid Barcodes, Schnare worked at NACS (National Association of Convenience Stores) in a variety of roles from event production to membership and most recently as Director of Strategic Initiatives and host and producer of the popular industry podcast, Convenience Matters. Schnare currently anchors the popular Future of Convenience podcast, produced by Global Convenience Store Focus media group.
