Knut Anders Thorset joins Liquid Barcodes as Chief Marketing Officer
Knut Anders boomerangs back to Liquid Barcodes after launching his career at the then-startup tech firm. With years of digital and commercial experience at the intersection of digital marketing, brand building, technology & sales, Knut Anders will apply his talent to lead the veteran marketing team.
Thorset’s varied experience across B2B and B2C, from a global juggernaut like Coca-Cola to innovative tech startups like “Svenn.com“, and “inzpire.me”, will bring new ideas and approaches to the company.
Thorset will lead global marketing efforts for Liquid Barcodes promoting loyalty excellence to retailers in every corner of the globe, especially in the growing U.S. market.
With so many great things happening at Liquid Barcodes in 2023, the team and Thorset look forward to a robust year in 2024 welcoming new customers and pushing the technology needle even further.
About Liquid Barcodes
Liquid Barcodes is a leading global loyalty and digital marketing technology partner specializing in the convenience and foodservice industries. The proprietary, cloud-based technology platform allows retailers to create and manage their digital marketing campaigns with the “customer connection cycle” process to engage, promote and reward customers’ activities in real-time across digital and media channels.
Liquid Barcodes loyalty platform is powering loyalty programs for industry partners across several global markets, by offering unique subscription and mobile payment programs, machine learning, personalization, gamification, loyalty, and other capabilities.
Learn more about Liquid Barcodes at LiquidBarcodes.com.
