Sunshine Gasoline Launches Subscription Car Wash Program
Sunshine Gasoline is one of the world’s first convenience retailers to offer a subscription program for unlimited car washing
January 15, 2021 – Sunshine Gasoline Distributors, based in South Florida, announces the launch of an app-based car wash subscription program in partnership with Liquid Barcodes. Sunshine Gasoline is one of the world’s first convenience retailers to offer a subscription program for unlimited car washing in their Max Car Wash sites.
This business model for Sunshine is valuable for management and for customers for cost control and value. Max Car Wash is the first operator in Florida to offer unlimited car washing to subscribers and this is the first time that Sunshine has itself launched a digital app for consumers, focused exclusively on its car wash business.
Max Car Wash app users can choose a monthly subscription package and use it at the Max car wash subscription sites. The app gives customers a completely contactless car wash experience from start to finish, ensuring extreme convenience.
Along with subscriptions, the Max Car Wash app includes features such as auto-renewal, the ability to share car wash gift vouchers with friends and family, store locator and digital games for a chance to win free car washes.
Learn more about Sunshine Gasoline and Max Car Wash
Sunshine’s Success with Subscriptions
About Sunshine Gasoline
Sunshine Gasoline was established in 1987 and growing with the South Florida community ever since. The company was founded by owner and President Maximo Alvarez and is now led by his family, each of whom takes a distinct leadership role in the company. Altogether, the firm supplies over five hundred gas stations with fuel, stations that operate under one of five leading fuel retail brands – Chevron, Shell, Exxon, Mobil or Marathon. As part of those retail locations, Max Car Wash operates about a hundred car wash sites, with the subscription product available in thirty locations so far.
About Liquid Barcodes
Liquid Barcodes is a leading global loyalty and digital marketing technology company specializing in the convenience and foodservice industries. Their proprietary cloud-based technology platform allows retailers to create and manage their digital marketing campaigns, including subscriptions, with a proprietary process called the “customer connection cycle” to engage, promote and reward customer activities in real-time across digital and media channels.
Liquid Barcodes has a variety of solutions to meet the individual needs of convenience retailers, ranging from a complete loyalty platform to specific add-on modules for existing loyalty programs. Features such as rewards, gamification, AI and machine learning, and subscriptions for a variety of products and services are customizable to suit retailer needs.
For more information, contact:
Mats Danielsen, CEO, mats.danielsen@liquidbarcodes.com
Saurabh Swarup, head of sales and GM North America, saurabh.swarup@liquidbarcodes.com
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