The Hub Convenience Stores Launch HubPerks App

FAIRFAX, VA, July 21, 2026 — The Hub Convenience Stores has launched HubPerks, a new loyalty mobile app powered by Liquid Barcodes, the leading loyalty platform for convenience retailers. Now available on iOS and Android, the app can be used across all five Hub locations in Dickinson, Hazen, Beulah and New England, North Dakota, giving customers a faster, more rewarding experience at the pump, in-store, and beyond.

The HubPerks app gives customers access to a range of convenient features, including:

• Subscription Beverage Program: Members can subscribe to receive one fountain soda or coffee daily with the monthly subscription program.

• Loyalty Points & Rewards: Earn points by becoming a member by purchasing fuel and in-store items, referring friends, and joining a subscription program. Redeem points at a rate of 100 points for a $1 discount. Members can top off by purchasing additional points, and with 500 or more points, members get an additional 20% discount. Members also earn points to celebrate their birthday!

• Stamp Cards: Earn stamps toward free items in categories including beverages, donuts, pizza, and other foodservice.

• Fuel Loyalty: Members save 3 cents per gallon on fuel purchases every day.

• Gamification: Play games such as Spin-and-Win to earn bonus points, free products, and prizes.

• Coupons: Members receive digital coupons redeemable in-store.

• Tobacco Loyalty: Age-verified members receive manufacturer-funded tobacco discount offers on a variety of popular brands when they identify as a loyalty member after completing a secure verification process.

• Store Locator: Members can find the nearest Hub location within the app.

• Customer Success Support: The Hub will work directly with the Liquid Barcodes Customer Success team to drive program performance, member engagement, and long-term loyalty growth.

"Our customers are the reason The Hub has grown from one store in Dickinson into a name people trust across western North Dakota. Working with the Liquid Barcodes team, we built HubPerks from the ground up, tackling complex integrations across our fuel, POS, and other systems to make sure every part of the app works the way our customers expect. HubPerks lets us give something back every time they visit, whether that's a few cents off a gallon of gas or a free stamp toward their favorite drink," said Jared Scheeler, CEO of The Hub.

Mats Danielsen, CEO of Liquid Barcodes, added, "The Hub has built a loyal following by treating every visit like it matters, and that's exactly the kind of retailer our platform is built for. HubPerks gives their members a simple way to earn on the things they're already buying at the pump and in the store. We are proud to be their partner."

Customers can download the HubPerks app on the Apple App Store or Google Play and begin earning points immediately at any Hub location.

About The Hub Convenience Stores

The Hub Convenience Stores operates five locations across western North Dakota, in Dickinson, Hazen, Beulah, and New England. The company traces its roots to 2011, when Chris, Gregg and Todd Fitterer purchased property in Dickinson to support the fuel distribution network of their company, Fitterer Oil. In 2012, the Fitterers connected with Dickinson native and convenience industry veteran Jared Scheeler, and the partnership led to the creation of The Hub. Today, The Hub serves North Dakota communities with fuel and convenience offerings built on clean facilities, strong security, and a focus on customer service. Learn more at hubconvenience.com.

About Liquid Barcodes

Liquid Barcodes is the leading loyalty platform for convenience retailers. Unlike other solutions, ours has been designed from the ground up to retain member engagement and activity. Every aspect, from the fundamental system architecture to the small details that make our loyalty apps such a joy to use, is crafted to ensure a highly personalized, gamified experience.

Our loyalty programs are so engaging and visually appealing that members remain active over time, making us better than any other solution at retaining your members' attention. Increased attention translates into increased impact. Ultimately, these differences will make your loyalty program a more powerful and effective tool when you work on increasing basket size and visit frequency. Learn more about Liquid Barcodes at liquidbarcodes.com.

For more information, contact:

Mats Danielsen, CEO, mats.danielsen@liquidbarcodes.com

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