Toot'n Totum Launches Upgraded TNT Rewards App Powered by Liquid Barcodes

FAIRFAX, VA – July 13, 2026 – Toot'n Totum Food Stores, named CStore Decisions' 2026 “Chain of the Year,” has launched a fully upgraded version of its TNT Rewards app, powered by Liquid Barcodes, the leading loyalty platform for convenience retailers. Now available on iOS and Android across nearly 100 locations in Texas, Oklahoma, Kansas, and New Mexico, the new app gives Toot'n Totum guests a faster, more rewarding experience at the pump, in-store, and at home.

Toot’n Totum Food Stores was eager to overcome the challenge of managing multiple technology partners, resulting in operational complexity, higher resource requirements, and multiple system integrations.

In choosing Liquid Barcodes, Toot'n Totum realized the value of moving to a single platform with end-to-end capabilities, allowing them to streamline operations and unlock additional functionality that Liquid Barcodes provides.

The Liquid Barcodes partnership approach provides full-time attention with a team that is highly accessible for ongoing conversations, support, brainstorming, and collaboration as an extension of the Toot'n Totum team.

The Liquid Barcodes experience offers deep integration with the POS vendor, enabling loyalty, mobile app functionality, tobacco loyalty (Altria DTP and P+ ready), pump activation, scan data reporting, and more, all within a single ecosystem.

Over the phased rollout, Phase 1 will focus on the app launch and its core features, while highlighting the broader roadmap and long-term capabilities to come.

The new TNT Rewards app gives customers access to an enhanced experience, including:

• Fuel Loyalty: Earn 10 points per gallon on fuel purchases, with cents-off savings customers understand instantly at the pump. Members earn an additional 5-cent per gallon fuel discount every day.
• Loyalty Points & Rewards: Earn 20 points per dollar on eligible in-store purchases and redeem for exclusive discounts, free items, and personalized offers.
• Stamp Cards: Earn stamps on various food and beverage categories toward a free item after qualifying purchases.
• Gamification: Play daily games to earn bonus points, free products, and prizes.
• Tobacco Loyalty: Age-verified members receive manufacturer-funded tobacco discount offers through a partnership with Altria+, delivered directly through the app after completing a secure verification process.
• Order Ahead & Delivery: Place orders for quick pick up or delivery through Toot'n Totum's FetchUm service, powered by Vroom Delivery, available at participating locations.
• Store Locator: Find nearby Toot'n Totum locations, listed with full on-site amenities and offers.
• Pinpad Registration: Customers can join the TNT Rewards program instantly at the fuel pump or inside the store as well as enter their phone number to earn and activate rewards.
• Customer Success: Toot'n Totum will work directly with the Liquid Barcodes Customer Success team to drive program performance, member engagement, and long-term loyalty growth.
• Coming Soon: Pump Activation with ACH Debit: Toot'n Totum ciustomers will be able to activate the pump from the app and receive an additional 5-cent-per-gallon fuel discount.

"Toot'n Totum has always put our guests first, and this app raises the bar for what they can expect every time they visit," said John Lutz, vice president of fuels and marketing at Toot'n Totum Food Stores. "Liquid Barcodes made the development process straightforward from day one. Their one-stop-shop loyalty and subscription platform gave us everything we needed to build a program that rewards our guests in ways that actually matter to them. Working with one vendor for all of our loyalty components has been a wonderful experience. In a market where every chain is competing for loyalty, this puts us in a position to win."

Saurabh Swarup, general manager of North America at Liquid Barcodes, added, "Toot'n Totum is one of the most respected chains in the U.S., and their commitment to the guest experience shows in everything they do. Launching the full Liquid Barcodes platform with an operator of this caliber is exactly the kind of partnership we're built for. We look forward to working closely with their team to grow member engagement, maximize revenue, and drive measurable results across every location."

Customers can download the TNT Rewards app on the Apple App Store or Google Play and begin earning points immediately at any participating Toot'n Totum location.

About Toot'n Totum Food Stores
For more than 75 years, Toot'n Totum Food Stores has served communities across Texas, Oklahoma, Kansas, and New Mexico with convenience stores, Express Car Washes, Car Care Centers, and fresh food options, including its Fast'n Fresh program. Headquartered in Amarillo, Texas, Toot'n Totum was named CStore Decisions' 2026 Chain of the Year. Our goal is to provide the most convenient locations, ready-to-eat foods, exceptional car care, and quality fuel with a Guest experience like no other. We do this through our team members' careful attention to our products, stores, and most importantly, our Guests! When you visit Toot'n Totum, it's not just convenience-you support your community and have been since 1950. Our Team Members are trained to do the right thing. We provide prompt, courteous service and always greet you with a smile. Learn more at tootntotum.com.

About Liquid Barcodes
Liquid Barcodes is the leading loyalty platform for convenience retailers. Unlike other solutions, ours has been designed from the ground up to retain member engagement and activity. Every aspect, from the fundamental system architecture to the small details that make our loyalty apps such a joy to use, is crafted to ensure a highly personalized, gamified experience.

Our loyalty programs are so engaging and visually appealing that members remain active over time, making us better than any other solution at retaining your members’ attention. Increased attention translates into increased impact. Ultimately, these differences will make your loyalty program a more powerful and effective tool when you work on increasing basket size and visit frequency. Learn more about Liquid Barcodes at liquidbarcodes.com.

For more information, contact:
Mats Danielsen, CEO, mats.danielsen@liquidbarcodes.com 

Saurabh Swarup, GM North America, saurabh.swarup@liquidbarcodes.com

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