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Galp - Car Wash Activation and Supscription in Spain and Portugal

Galp customers in Portugal and Spain can buy and activate a car wash entirely inside the Mundo Galp app.

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  • Car Wash Subscriptions

Carolyn Schnare

Chief Content Officer

Case Studies

 

By the Numbers

  • 150+

    Service stations across Portugal and Spain

  • 350

    Car wash units in Galp's network

  • 3

    Hardware providers connected (Washtec, Istobal and Christ)

Galp is one of Iberia's most recognized energy brands, with more than 80 years of experience in refining and fuel supply across the Iberian Peninsula. The company operates the country's only refinery along with more than 1,400 fuel stations, over 450 convenience stores and a 350 unit car wash footprint across Portugal and Spain. Through a partnership with Liquid Barcodes, Galp brought its car wash network into the Mundo Galp app, giving customers a faster and more connected way to pay for and activate a wash.

The Challenge

Galp's car wash network runs on machines from three separate hardware providers, Washtec, Istobal and Christ, each with its own way of operating.

Without a unified digital layer, customers faced a fragmented experience that varied by machine and location, and car wash purchases sat outside the connected customer journey that Galp had built through the Mundo Galp app for fuel, in-store purchases and EV charging.

The Solution

Liquid Barcodes connected the Mundo Galp app to car wash machines from all three hardware providers, creating a single digital layer across Galp's entire car wash network in Portugal first, followed by Spain locations. The integration covers more than 150 service stations across Portugal and Spain, with expansion from single wash purchases to subscriptions underway in Spain.

Key Features

  • App-based payment and activation: At Washtec locations, customers pay and activate the wash directly through the app, with no interaction with the physical terminal required.

  • Code-based activation: At Istobal and Christ locations, the app generates a wash code that the customer enters at the machine, keeping the process simple while still routing the transaction through the Mundo Galp platform.

  • Fair pay guarantee: Customers are only charged if they activate their wash. If a customer changes her mind, the line is too long or it starts to rain, the payment is never charged.

  • Connected customer journey: Every wash purchased through the app becomes part of a customer's broader relationship with Galp, giving the company visibility into the full visit and opportunities to personalize engagement over time.

 

"Thanks to our partnership with Liquid Barcodes, we have extended the solution to more than 150 service stations across Portugal and Spain."
Esteban Ibarzabal, Galp Car Wash, Spain

About Galp

Galp is one of Iberia's most recognized energy brands, with an extensive network of fuel stations and convenience retail locations across Portugal and Spain. The company has transformed itself into an international energy company with oil and gas exploration and production interests in markets including Brazil and Namibia, alongside a leading position in renewable power generation. Galp operates 2 gigawatts of renewable generation capacity and more than 1,400 fuel stations, 450 convenience stores and nearly 10,000 EV charge points across its network.

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Integrations Used

  • washtec
  • istobal

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Mundo Galp app includes car wash activation, rewards, subscription programs, and more.

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